Jan 2025 | Website. OOH. Swayable
Swayables, a fintech startup, needed to establish brand awareness for their new platform and product offering. Our agency stepped in to give Swayables a distinctive voice in the market. We developed a strong digital presence, leveraging targeted messaging and cohesive campaigns, ensuring the brand resonated with its intended consumer base. As a result, we elevated Swayables’ visibility and positioned them as a trusted innovator in the fintech space.
Client Ask:As our solution, we created a cohesive, multi-channel strategy. We built a sleek, intuitive website that showcased Swayables’ value proposition. We launched a targeted social campaign, designed to educate and engage consumers across platforms. To amplify awareness further, we orchestrated a bold out-of-home experience, placing impactful billboards and digital installations across New York City, Los Angeles, and Dallas. This integrated approach gave Swayables both a strong digital footprint and a tangible presence in key markets, driving awareness and interest at scale.
Agency Solution:
MetricsWithin three months, website traffic increased by 150%, with a 40% boost in user sign-ups. Our social campaign drove a 200% growth in engagement across platforms. The out-of-home placements generated over 2 million impressions, with key markets seeing a 60% lift in brand recognition. Overall, Swayables experienced a 35% increase in new customer acquisition in the first quarter following the campaign.